After recently breaking into the space with its newest slot and B2B multi-product, Relax Gaming welcomed its new partner Powered By Relax with a "win-win" content integration deal with Ukrainian casino game innovator, Spribe.
As part of the deal, Relax will integrate the studio's innovative suite of online slots, which specializes in arcade games that run at more than 800 operators worldwide.
The flagship game:
Spribe is best known for its flagship game, Aviator, which allows players to make decisions and adjust game results with volatility, making the gameplay personalized. Focused on Generation Y, the social multiplayer mini-game is also capable of maneuvering significant traffic without problems. It regularly accepts more than 2,000 bets at a time, something not found in other crash games, and has established itself as one of the most unique studios on the iGaming market.
First launched in February 2019 at PaddyPower Betfair-owned Adjarabet.com, one of Europe's largest online casinos, Leovegas Casino, Aviator is now certified in more than 20 jurisdictions and is licensed by the MGA (Malta Gaming Authority) and UKGC (UK Gambling Commission), allowing Relax to offer the developer's games to the lion's share of its high-end operating partners.
Once launched, the game quickly became and continues to be a "key product" for brands, exceeding expectations in terms of player numbers and stakes between Generation Y players.
Innovative Approach:
Explaining the significance of the success of this hit and new agreement, Simon Hammon, chief product officer of Relax Gaming, said
"Having demonstrated such a high level of innovation in their hit game Aviator, we are pleased to welcome Spribe as a Powered By Relax partner. Intuitive new products like this one are exactly what we look for as we strive to differentiate and innovate."
CPO added that the agreement will allow the developer to "achieve even greater distribution as they continue to release revolutionary new games," and they look forward to "showing them how far Powered By can take them."
Power Growth:
Commenting on the prospective partnership, David Natroshvili, managing partner of Spribe, also said
"Relax Gaming has certainly lived up to its reputation as a respected gaming partner by offering the flexibility and speed to market that we were looking for to drive our growth."
And that they look forward to a "mutually beneficial relationship" as they "continue to produce next-generation games that appeal to today's gamers."
The Kindred Group subsidiary currently offers more than 3,000 games for online casinos, including major games from its own studios, as well as an extensive collection of iGaming content through its Powered By Relax and Silver Bullet partnership programs.
New Game Release:
As mentioned, the agreement comes after B2B provider and aggregator iGaming released its latest game, Space Miners. This 6×3 video slot is highlighted by two themes - space and mining - and features expanding reels and up to 1,000,000 payout modes with a maximum win of 50,000 times!
