Mike Tyson’s Marketing Department Understood The Assignment

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Tyson Bites

If the edibles that Mike Tyson is marketing hit as hard as he did that indica will put you in-da-ground. (Sorry, I had to)

Yes, Mike Tyson has a weed business. And yes he is making edibles. And double yes, his marketing team did not miss on this knockout punch (okay, I’ll stop) of an idea.

Edibles… in the shape… of a bitten off ear. GENIUS!

Tyson’s edible ears clearly a nod to the 1997 fight with Evander Holyfield.

During the bout, Tyson lost his mind and tore off a piece of Holyfield’s ear with his teeth. It was a pretty gnarly ending to a fight that would ultimately cost Tyson $3 million and make him the butt of jokes for nearly 25 years.

“Holy ears! They’re finally here! Go get your Mike Bites now,” Tyson 2.0 tweeted Tuesday afternoon.

According to Tyson, “Each Tyson 2.0 product has been personally tested and approved by me. I’m better today thanks to the healing powers of cannabis, and I’m eager to share what we’ve created so others can benefit from this magical plant the way I have.”

The company did announce a price nor a release date but it say that their products will be available at marijuana dispensaries in several states.

Keep your ears open for any more information about the products. That was the last one. I’m done typing.

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